Primeblue Sustainability Collection
Make a sustainable choice with adidas Primeblue collection. Primeblue is a high-performance yarn made with 50% Parley Ocean Plastic—upcycled plastic waste intercepted on shorelines and coastal areas, preventing it from polluting our oceans.
Make a choice that makes a difference to our oceans. Primeblue, while not the only solution, is one innovation that’s helping us change our global environmental footprint. This recycled high-performance material, made in part with Parley Ocean Plastic, is just part of our commitment to continue to innovate in the area of sustainability until we reach our goal of being completely off of virgin polyester by 2024.